Ecommerce Solution News

Facebook is getting serious with their efforts to create a global web currency. With the start of their closed beta phase, Facebook will burden their Facebook credits with a 30% fee. Essentially that means that in the future, whoever participates in the Facebook driven economy will need to pay a sort of sales tax for each transaction. Continue Reading »

Be it Spreadshirt, Threadless, Etsy or now Polyvore, nowadays you can set your watch against the time it takes between a big round of financing and the point where investors lose their patience and get a professional CEO to take the reins. Continue Reading »

Hollrr is the answer to the question we raised earlier: how should a Twitter for shoppers look like? Even their tagline Shout about the things you love! is pretty close to the question/slogan we put out in the German language Was ist gerade cool und angesagt? (what is cool and hip?) Continue Reading »

In the present phase of upheaval the e-commerce industry has the chance to completely get rid of obsolete mail order structures that have been maintained by catalog retailers so far and rapidly establish modern retail and distribution structures. Continue Reading »

While Magento already delivers very useable solutions for live shopping events, solutions for user driven shopping models are still scarce. On that topic, startups like MyFab (see also Fashion4Home) and sites such as Groupon are at the moment leading a crowdsourcing renaissance and transferring known sales models to new product categories. Continue Reading »

Buried within every analytics tool is an often overlooked piece of data the breakdown of operating systems your visitors are using. Most web analysts dont pay much attention to it. Some web designers use it as a reference, web pages may look different on different operating systems, and its good to know which are important to test before launch. Continue Reading »

Amy Jo Kim from Shufflebrain with a good introduction to game mechanics (Putting the Fun into Functional), which is being increasingly applied to social apps. In the presentation she repeatedly refers to good examples from e-commerce: Continue Reading »

As weve now been seeing, the majority of the first generation social shopping networks have begun to re-orient themselves. The most interesting aspect of this are the developments which now lead social shopping in the direction of the personal shopping network. With this comes the question: how personal can the social shopping experience become? Continue Reading »

The long wait is over, the New Get Elastic (as promised last September) is ready to launch on Monday. Not only have we given the blog a glamorous makeover (including a new logo), were very excited to announce we are diversifying our topics to include technical content of interest to ecommerce developers. Youll be hearing from our Chief Technical Officer, Michael Vax as well as rock star columnists David Linthicum and Armando Roggio. Continue Reading »

Had to pass this along, an excellent presentation by Dr. Flint McLaughlin of Marketing Experiments from the 2010 Marketing Sherpa Email Summit: The Five Best Ways to Optimize Email Response. In just 45 minutes youll see case studies for email creative, sending frequency, subject lines and headlines and some valuable live optimization for Summit attendees. Youll be surprised which tests drove the highest click through and revenue which is what your email marketing ultimately is trying to achieve. Continue Reading »