Why Not a Swoopo for Handbags?
Sep 13th, 2009 by admin
The American Penny Auction Boom has been bearing increasingly exciting and original fruit – for example a Penny Purses for Handbags: There its interesting to note that they have recognized the innovative prowess of Rabattschlacht / SevenSnap which they publicly commend:
Picture of Penny Purses: Why Not a Swoopo for Handbags? [source:excitingcommerce.com]
“Not so with SevenSnap, a truly innovative take on entertainment shopping. SevenSnap is an iPhone app (with plans to produce a web-based version later) where users purchase time credits and then use those credits to enter a virtual room with a featured product, such as a MacBook Pro, and other bidders.
The price of the item starts falling as soon as someone enters the room (starting at retail) and the speed of decline depends on the number of people in the room – as fast as $100 a minute if the room has many users. The first person to buy gets the item at that price and then the price resets for everyone else in the room.”
Maybe dynamic price models will finally get a long overdue overhaul and fresh impulse (Luupo and Successors: Cooni, McEuro, xgewinnt and Others).
In Germany there is also some development on the next generation of the dynamic price model. And the most exciting advancements will hopefully be introduced at the Exciting Commerce hosted Live Shopping Days conference.
Update: For the US Market, check out Penny Auction traffic (via).
Originally posted in German by Jochen Krisch, adapted for excitingcommerce.com by Jason Soo.[source:excitingcommerce.com]
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